Bhavna Gupta

Indian sustainable fashion pioneer empowering artisan communities

Bhavna Gupta's EarthWeave brand redefines ethical fashion through zero-waste production methods. Launching in 2020 during the pandemic, Gupta created a supply chain employing 2,000+ rural Indian artisans using traditional handloom techniques. Her innovative dyeing process uses food waste extracts, reducing water consumption by 80%. The brand's UN Sustainable Development Partnership program trains women in textile recycling, creating circular economies in Maharashtra and Odisha. Gupta's 2023 TED Talk "Weaving Sustainability into Fashion's Fabric" reached 2 million viewers. Her work has diverted 150 tons of textile waste from landfills annually while increasing artisan incomes by 300%. The brand's partnership with Asia Business Council is expanding this model to Southeast Asia.